Primary Audience:
- Male
- Aged 15-30 (the film was planned to have a 15 certificate by the BBFC)
- Enjoys going to the cinema
- Enjoys going out with friends, partying, gaming, sport, and social networking
- May have an averagely paid job
- Or be a student
- Girls of the same age range, either that enjoy action films themselves or are going with their boyfriends
- Older/middle aged males who still enjoys action films, gaming etc
Our target audience are male and enjoy watching big high-budget movies. They like films like James Bond, Mission Impossible and the Bourne Trilogy and also watch TV Drama like Spooks and 24.
Overall, after having produced the opening of our film, the target audience has remained the same as planned.
We also ask the question ‘who do think is the target audience for this film?’ at our screening and got very positive results as most people identified 15-30 year old males!
We also ask the question ‘who do think is the target audience for this film?’ at our screening and got very positive results as most people identified 15-30 year old males!
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